Italian jeweller and watchmaker Bulgari is known for its exuberant creations that harness the beauty and colour of gemstones. The company effortlessly unites its Roman heritage with a contemporary vision. Founded in Rome in 1884, the brand’s reputation for skilled craftsmanship spans the ages, and for connoisseurs of precious adornments, represents the apogee of glamorous, joyful style.
Its newest capsule collection unites two of its specialties – watchmaking and jewellery savoir faire, bestowing the timeless allure of amethyst to three of its iconic Serpenti watches, the Incantati, Scaglie and Misteriosi Bangle.
The Serpenti Misteriosi Bangle was first introduced in 2016, and is set with baguette-cut amethysts to represent the scales of the snake and pear-shape cut amethysts for the eyes.
The Serpenti Scaglie’s distinctive wraparound bracelet and snakehead dial are revisited with an abundance of amethysts set in rose gold and paired with diamonds. The design evokes the scales of Bulgari’s precious icon, the serpent. Further underscoring its precious mystique, the 126 amethysts weigh a total of 6.65 carats, making this a serious piece of statement jewellery for any woman.
Completing the trio of lilac-hued timepieces, Serpenti Incantati appears with a rose gold case set with diamonds and amethysts. Amethyst over the centuries has been imbued with many meanings. It is associated with intuition and spirituality, worn for protection and believed to quiet the mind. Cherished by the Egyptians as early as 4000 B.C., amethyst has always represented power. In ancient Rome and Greece, it adorned the crowns of royalty. While Bulgari’s collection nods to the history of the stone, the pieces themselves are unabashedly contemporary, a tribute to the powerful woman who wears them.Â